Rumor - Windows Longhorn has a real name
2005-02-22 17:03:51
DO WE HAVE the new name of Longhorn revealed today? According to sources at Microsoft, we think we might. While Longhorn has been the much-mentioned codename for the next-generation Windows technology, a Microsoft mole came to us at the weekend with some news of high-level branding discussions that appear to have yielded a name for the new Windows. It could all just be the rankest of speculation, however.Microsoft Windows e-XPedition.
Expedition, geddit? Apparently, marketing suits are happy that the name evokes ideas of the 'e-home' as well as the familiar 'XP' and Media Centre 'Edition', elements of which are all found in Longhorn. It also echoes the 'Where do you want to go today?' slogan, which has become a Microsoft catchphrase."