arsyan's virtual playground

Arsyan Ismail

Arsyan, a web developer, programmer, or so he call himself a Devigner (Developer + Designer), studied BSc Computer Science degree in Nottingham University UK.


His first internet glory days was back in 1998 where he developed one of the most popular mIRC script called "Orenscript" with a total of 80,000 downloads during those days. He was 15 years old back then.


He spends most of his free time experimenting on new web projects. In 2003 he developed a Malaysian Social Networking site called "Kawanster" and had more than 30,000 registered users. It was head to head between Friendster vs. Kawanster in the Malaysian internet-sphere at that time. The site was very active and was awaiting acquisition but nobody bothered back then in 2004. Social Net-work-what?


In 2005, whilst he was studying in the UK, he was inspired by a project by Kevin Rose called "Digg"

He cloned the website just to prove a point that a Malaysian can do it to, which he successfully completed. The cloned site was at it was running happily until a Cease & Decease lawyer letter came on his desk from Digg Inc. themselves.

They have ordered him to shutdown or re-brand the site due to violating it's IP rights. It was then rebranded to "Layann" and continued on as a Local Social News Website for Malaysians. Arsyan still owns the domain as Digg Inc. wasn't interested in pursuing the domain name.


In 2007, he met Josh Lim at BBM (Big Bloggers Meeting) and got involve in a Malaysian web startup called "Advertlets" He was a solo developer there and architected the entire back-end ad-publishing system for them. Advertlets has now become one of the biggest blog advertising network in Malaysia to date.

Not long after (7 month), he was head hunted by Timothy Tiah (Co-founder of Nuffnang) to jump ship to "Nuffnang", Advertlets main competitor company. Arsyan took the loot, jumped ship to work on Nuffnang. However, it did not last long, as he found himself unsuitable working with the company culture and left.


In 2008, he met James Chong, Exec. Vice President Product Strategies & Development of PacketOne Networks (P1) / CEO of RuumzNation Sdn. Bhd. and was brought in as a developer to work on a Malaysian social networking site called "ruumz"

Ruumz was a unique social networking site and had the most advance local social networking feature in that point of time. With it's unique back-end of hybrid PHP / ASP.NET environment running concurrently, built-in with payment gateway with its own virtual currency called Blings! that is used to purchase virtual goods and Unlimited Music Download service which was first of its kind in Malaysia. After 2 years in the company, P1 pulled the plug on the project and the Ruumz team was disbanded.


In 2010, Arsyan joins "Friendster Inc." which is now known as "MOL Friendster" (Friendster has been acquired by MOL and its now part of the Berjaya Group) under the leadership of the CEO Ganesh Kumar Bangah and with Ruhani Rabin which is the Exec. Vice President Technology of MOL Friendster.

He worked there're for a year on the Friendster 2.0 project (The New Friendster Social Gaming Site) together with Pivotal Labs team in Singapore, paired-programming, agile development using Ruby on Rails.


Later after that, in February 2011, the CEO of YTLC Wing K. Lee offered him a job to join the product team for the "YES4G" project. He was in YTL Communications for only 6 month and had to leave because of his involvement with other projects that requires more of his time.


After that, he worked with his buddies on a major project he and the team is working on called VoucHEREs, a voucher platform for retailers and users. The team consist of 4 co-founders, Fadzli Shah Anuar, Harris Rajudin, Syed Hanif Syed Sofi and himself. Unfortunately, there was a fallout between the founders and the inevitable situation causes Arsyan to exit that venture.


Arsyan is currently now the CEO of a new startup called 1337 TECH and will keep on working on new generation apps, iterating, launching, and test new apps & product to the consumer masses. Something what Milk Inc. was supposed to do, try, fail fast, and pivot quick.

1337 Tech was first founded in August 2012. 1337 Tech (pronounced as "leet") makes apps for quality living. We think by making the world simpler, it is the best way to experience life better. We make apps that help consumers and business owners alike.


Since the Bitcoin boom in late 2013, Arsyan has now fully working on Bitcoin projects as well. He has launched the:

1st Bitcoin Shopping Marketplace in Malaysia
1st Bitcoin Related Trading Platform in Malaysia
1st Bitcoin Exchange in Malaysia
1st Bitcoin Scratch Card in Malaysia
1st Bitcoin Bill Payments in Malaysia
1st Bitcoin Donation Platform in Malaysia
1st Bitcoin POS in Malaysia

2015 - Current

During these years, Arsyan has been fully focused on Crypto Currency technologies and have been developing more Bitcoin and Ethereum applications.